Tuesday, April 24, 2012

Stationary Package


  • the printed pieces a company utilizes for communication purposes
  • all communications need to be well-coordinated
  • the message of the organization needs to be presented consistently
  • Basic: business card, letterhead, envelope
  • Business card: quick advertisement, says something about company; colors, fonts, etc. matter
    • Typically includes: logo, company name, employe name, title, phone number, fax number, email address, company address, web address
    • must be 2" x 3.5"
    • horizontal OR vertical orientation
    • check for accuracy
    • check for unity- continuity among other pieces
  • Letterhead- a printed piece of paper used to send letters, memos, etc.; includes: logo, company name, company address, phone #, fax #, web address, must be 8.5 x 11, vertical, unity
  • Envelope- standard #10 envelope, logo, company name, company address, 9.5 x 4.115, horizontal or vertical, leave room for stamp and recipient's address, unity, can go to edge, but $$$$$$$$$$

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