- the printed pieces a company utilizes for communication purposes
- all communications need to be well-coordinated
- the message of the organization needs to be presented consistently
- Basic: business card, letterhead, envelope
- Business card: quick advertisement, says something about company; colors, fonts, etc. matter
- Typically includes: logo, company name, employe name, title, phone number, fax number, email address, company address, web address
- must be 2" x 3.5"
- horizontal OR vertical orientation
- check for accuracy
- check for unity- continuity among other pieces
- Letterhead- a printed piece of paper used to send letters, memos, etc.; includes: logo, company name, company address, phone #, fax #, web address, must be 8.5 x 11, vertical, unity
- Envelope- standard #10 envelope, logo, company name, company address, 9.5 x 4.115, horizontal or vertical, leave room for stamp and recipient's address, unity, can go to edge, but $$$$$$$$$$
Tuesday, April 24, 2012
Stationary Package
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