#14 Research & Inspiration

This is NPPA's logo

I like the idea of using balloons--I might use it in my poster

I like how to tree is made up of smaller things

I might use this picture in my design

Visual Organization

Eye movement

• Not directing the audience through a design is misdirecting.
• The typical eye moves left to right, top to bottom
• Controlling eye movement within a composition is a matter of directing the natural scanning   tendency of the viewer's eye
• The eye tends to gravitate towards areas of complexity first. I pictures of people, the eye is always attracted to the face and particularly the eye.
• Light areas of a composition will attract the eye, especially when adjacent to a dark area.
• Diagonal lines or edges will guide eye movement
• Optical center- the spot where the human eye goes to, it takes a compelling element to draw eye way
• Z Pattern- how the eye sweeps through a page in a Z motion
• job as graphic designer= lead viewers through page

Fonts

• no more than 2 fonts total that complement each other in one composition
• don't use all upper caps
• chose the right font (fits theme & tone)
• don't over use fancy or over-complicated fonts
• www.typography.com/email/2010-03/index.htm

Visual Hierarchy

• will establish a focal point based
• create an oder of elements

The Grid

• a way of organizing content on a page, using any combination of margins, guidelines, rows, and columns
• instituted by Modernism (1950s)
• can assist the audience by breaking info into manageable chunks and establishing relationships between text and images
• a grid consists of a distinct of alignment-based relationships that act as guides for distributing elements across a format
• every design is different' therefore, every design will require a different grid structure- one that addresses the particular elements within the design

Cave Paintings | 35,000 years ago

What are cave paintings?detailed and colorful drawings found on cave walls and ceilings
Name several common themes found in cave paintings?aniamls-bison, horses, and deer
How were these paintings created (tools, pigments)?with water, plant juice, animal blood, soil, charcoal
What is the most famous cave painting site? When was it discovered and by whom?
a cave in lascuax, france- discovered in 1940 by four teenage boys

Post an example of cave painting(s) from this cave.









Why did this cave have to be closed? What was done to satisfy public curiosity?the paintings were being damaged- the French gov. created Lascauz II (replica)Post an example of cave painting(s) from Altamira cave.

In Altamira cave, why do most of the paintings have a red hue?because of the red clay in the soil
Who discovered this site? How old are the paintings confirmed to be?De Dautuola and his duaghet Maria, 19,000 years old
What is the oldest known cave painting site? When was it discovered and by whom?

Chauvet-Point Arc- 1994 by 3 speleoligists
Post an example of cave painting(s) from this cave.
What was different about the painting techniques at this site?3D effects were created with etching
What is "speleology"?the sceintific study of caves
What three reasons do archeologists and historians believe prehistoric man created cave paintings?
1- tell a story
2- create an instuctional visual
3- magical/religious reasons